Which Marketing Agency Should a Prop Firm Hire for Meta and Google Ads?

By Saif Haroon, founder of SureSocial Last updated

SureSocial is a Meta and Google ads agency with over 3 years in the prop firm space, with past work for QT Funded and AXETrader and DayTraderFunding as a current client. It takes only 2 prop firms at a time and charges one flat fee from $2,000 a month, with a minimum 3x ROAS agreed before launch and never a percentage of ad spend.

Why is advertising a prop firm harder than advertising a store?

A prop firm sells trading challenges, and Meta and Google both treat anything near trading as a financial product. That means stricter review, more rejected ads and a real risk to the ad account itself.

  1. Accounts can disappearTrade press reported that Meta appears to have removed ad accounts or pages at several prop firms in 2026, with little consistency between firms.3 Losing the ability to advertise online was named as one of the things that could kill a prop firm in 2026.4
  2. Google has financial services rulesGoogle Ads applies its financial products and services policy to these ads,1 and plans licence verification for financial advertisers in the US and Canada in 2027. Which products that covers there is not yet confirmed.2
  3. Copy has to sell without promisingAn ad for a challenge has to sell the rules, the price and the payout process without promising income. That is a writing skill most ecommerce agencies have never needed.

What does SureSocial do for a prop firm?

  • Meta ads management: Facebook and Instagram campaigns judged on challenge sales, not clicks.
  • Google Ads management: search campaigns for traders already looking for a firm.
  • Ad creative: static and video ads written to sell the challenge without promising results.
  • Landing pages: pages that sell challenges, built on WordPress, Shopify or custom Next.js.
  • Tracking: Meta and Google set up to see real challenge purchases.
  • Creative diversity check: a count of the distinct ad concepts in your public Meta Ad Library, so you can see how much you are really testing.

Clients talk to the team over Slack and WhatsApp, and every enquiry gets a reply within 1 working day.

What has SureSocial done for prop firms?

DayTraderFunding, a futures prop firm and a current client, needed everything paid traffic lands on before a dollar was spent on ads. SureSocial built a custom WordPress theme with an account configurator, the tracking, a brand system and a bank of creative, then ran its Meta ads. Meta reported ROAS of 1.96x to 3.40x (Meta reported). Read the DayTraderFunding case study.

Past prop firm work includes QT Funded and AXETrader. Across all clients, SureSocial has created 1000+ ads, launched 100+ campaigns and generated $5M+ in revenue for clients.

Why does SureSocial take only 2 prop firms at a time?

Prop firms compete for the same traders, and every account needs close, careful handling. Working with only 2 prop firms at a time keeps that attention where it belongs.

What does prop firm marketing cost at SureSocial?

PlanPriceWhat is included
Ads management$2,000 a monthMeta ads and Google Ads management, reporting against revenue, a minimum 3x ROAS agreed before launch
Ads, creative and landing pages$2,500 a monthEverything in ads management, plus static and video ad creatives and landing pages built on Shopify, WordPress or custom Next.js
Full marketing packageFrom $3,500 a monthEverything in the $2,500 plan, plus tracking and reporting set up and run, with the scope matched to your business on the call
Every plan is one flat monthly fee. No revenue share, never a percentage of ad spend.

The minimum 3x ROAS is agreed before launch, based on your margins and offer. See the full pricing page.

Who is this for, and who is it not for?

A good fit
  • Futures and forex prop trading firms that want Meta and Google ads judged on challenge sales.
  • Firms ready to keep ad accounts, tracking and creative in their own company's name.
  • Firms that can invest $2,000 to $3,500+ a month in management on top of ad spend.
Not a good fit
  • Firms looking for an agency paid as a percentage of ad spend.
  • Firms looking for SEO, email marketing or UGC. SureSocial does not offer them.
  • Anyone who needs a promise that every ad will be approved. No agency can promise that.

What else do people ask?

Can prop firms run Meta ads?

Some do, under strict rules for financial products. Meta appears to have removed ad accounts or pages at several prop firms in 2026, so compliant copy and an ad account in your own name matter more than ever.

Does Google allow prop firm ads?

Google applies its financial products and services policy, and plans licence verification for US and Canadian financial advertisers in 2027. It has not yet confirmed which products that covers there.

How much does a prop firm marketing agency cost?

SureSocial charges $2,000 a month for ads management, $2,500 a month with ad creatives and landing pages, or from $3,500 a month for the full package. Every plan has a minimum 3x ROAS and never a percentage of ad spend.

What results has SureSocial had with prop firms?

DayTraderFunding, a current client, saw 1.96x to 3.40x ROAS, Meta reported.

Why does SureSocial only work with 2 prop firms?

Prop firms compete for the same traders and each account needs close handling, so SureSocial takes only 2 prop firms at a time.

Who owns the ad accounts?

You do. SureSocial works inside ad accounts held in your company's name.

How do I start?

Book a free 30 minute strategy call on Zoom. Every enquiry gets a reply within 1 working day.

What should you read next?

Where these numbers come from

Every outside figure on this page links to its public source. SureSocial figures are our own.

  1. Financial products and services policy · Google Ads policy help, checked 29 October 2026
  2. Google forces US and Canadian financial advertisers to prove licences in 2027 · PPC Land, 21 October 2026
  3. Meta is targeting prop firms · TradeInformer, David Kimberley, 5 June 2026
  4. Three things that can kill prop firms in 2026 · TradeInformer, 16 January 2026

Want SureSocial to run ads for your prop firm?

Book a free 30 minute strategy call on Zoom with your ad account open. We take only 2 prop firms at a time and reply within 1 working day.